Entrepreneurial skills in the Creative Industry for employees in companies with growth potential or growth ambition – student & teachers manuals

Abstract

This manual is intended to introduce the participants to the course and the topics covered there:

-Short introduction to the topics Entrepreneurship and Employees in companies with growth potential or growth ambition
-Explanation of the course
-Introduction to the individual topics of the course with summary presentations and references to further material
-Attachment with material (tools) for the application of the presented methods.
The manual gives a brief introduction and overview of the individual topics of the course. Participants open up the contents of the self-study by reading books / book chapters, specialist articles, etc. In addition, appropriate sources for a deeper study of the topic are given.

Learning outcomes

-Background information (“theory”) on innovation-management, business models, project-management
-Operate with innovation-methods and tools, especially “Business Model Generation CANVAS” and “Design Thinking”
-Basic skills in project-management
-Skills in communication (multi-cultural teams, teams with internal and external members, etc.)
-Ability to work in teams / networking / cross-cultural competences
-Ability to work under pressure / adaptiveness / flexibility
-Time- and self-management (ability to set goals, ability to prioritise, etc.)  

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