The organization of the material follows a logical progression that facilitates learning.
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The “Thrive! Project for Business Skills as a Solid Foundation for a Future in the Creative Industry” has the central aim of supporting female entrepreneurs (young women) and their employees in the creative sector to undergo the necessary process of transformation and innovation to survive in the current times and become a company with a sustainable business case.
Chapter 0 - The Red Thread 1.1 The Structural Perspective 1.2 The Humanistic Perspective 1.3 The Political Perspective 1.4 The Cultural Perspective Chapter 1 - The Development of Organizational Science 1.0 Introduction 1.1 The Beginning of the Field 1.2 Minds and Personalities from 1900 Onward Scientific Management and Frederick Taylor General Management Theory and Henry Fayol (1900) Bureaucratic Theory and Max Weber (1940) Max Weber The Human Relations Movement and Elton Mayo (1945) Revisionism Blake and Mouton Douglas McGregor Systems Theory and Boulding (1950) Contingency Approach and Lawrence and Lorch (1965) 1.3 (Most) Recent Theories of Organization Philip Crosby and Quality Assurance Henry Mintzberg and Organizational Structuring and Strategic Planning Tom Peters and Management Principles for Business Management Peter Drucker and General Management Michael Porter Michael Hammer Chapter 2 - Strategy 1.0 Introduction The Definition of Current Vision, Objectives, and Strategy 1. Developing Strategy: Determining the Future 3. Evaluation and Choice of Strategy The Planning Cycle Chapter 3 - Structure 2.1 Job Similarity (Classification F) 2.2 By Product (Classification P, Internal Specialization) 2.3 Geographic Area Classification (Classification G, Internal Specialization) 2.4 Market or Target Group Classification (Classification M, Internal Specialization) 3.1 Task, Function, Authority, Responsibility, Department 3.2 Internal Differentiation 3.3 Internal Specialization 3.4 Delegate 4.1 Line Organization 4.2 Staff Line Organization 4.3 Matrix Organization 5.0 Organizing According to Mintzberg 5.1 Basic Elements 5.2 Five Coordination Mechanisms 5.3 Configurations
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